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DIOCESE OF SIMLA-CHANDIGARH
PASTORAL PLAN 2026–2033
All Commissions
Media Apostolate
COMMISSION

Media Apostolate

To proclaim the Gospel through the languages and instruments of our time, and to form the faithful in critical, prayerful use of media.

Fr Rhymon Henry

Fr Rhymon Henry

Commission Secretary

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MISSION TRAJECTORY

The media apostolate aims to proclaim the Gospel effectively through modern media by building a structured diocesan media system, forming trained media teams at all levels, and enabling real-time communication, evangelization, and collaboration across commissions.

THE 7-YEAR ROADMAP

Programmatic Strategies

Short Term

2026-2028Foundation
  • Establish Structure: Form diocesan and deanery media teams with clear roles.
  • Capacity Building: Train all members in media production, editing, and streaming.
  • Launch Digital Platform: Develop and roll out the St. Carlo Acutis Media App; onboard initial users.
  • Content Creation: Begin daily posts + weekly reflections; scale consistent digital content.
  • Basic Coverage: Start covering diocesan events and support commissions with media services.

Medium Term

2029-2031Consolidation
  • Expand Engagement: Increase app users and ensure majority parish participation.
  • Content Scaling: Produce high-quality, diverse content reaching wider audiences.
  • Professional Services: Strengthen event coverage (live/recorded) and expand paid media services.
  • System Integration: Ensure all parishes actively use digital platforms for communication.
  • Team Strengthening: Continuous up-skilling and leadership development in media teams.

Long Term

2032-2033Expansion
  • Full Ecosystem Maturity: Achieve a fully integrated diocesan media network across all parishes.
  • Sustainability: Establish a professional, revenue-generating diocesan media unit.
  • Innovation & Outreach: Use advanced digital tools (apps, streaming, AI, analytics) for evangelization.
  • Global Reach: Expand audience beyond the diocese through strong digital presence.
  • Institutional Excellence: Position the diocese as a model for media evangelization.

GOALS, OBJECTIVES & KPIs

Our Pastoral Priorities

A fully functional diocesan media ecosystem engaging all parishes and reaching the faithful through digital and media evangelization is established.

OBJECTIVE 01

Establishing Structured Media Teams Diocese and Deaneries.

KPIs

  • By October 2026, form Diocesan Media Team 8–10 members.
  • By December 2026, establish Media Teams in all 5 deaneries (4 members each: 1 Priest + 1 Nun + 2 Youth).
  • By December 2028, 100% media team members trained in media production, editing, and streaming.

OBJECTIVE 02

Developing “St. Carlo Acutis Media App” and Digital Platform.

KPIs

  • By February 2027, App developed and launched.
  • By April 2027, 500 registered users; by 2028 - 1000 users.
  • By December 2028, 50% parishes actively use app for communication and content.

OBJECTIVE 03

Promoting Media Evangelization and Content Creation.

KPIs

  • From August 2026, publish: Daily content (1 post/day) and Weekly reflection (52/year).
  • By December 2028, produce 300+ digital contents/year.
  • By December 2028, reach 5000+ people digitally (social media + app).

OBJECTIVE 04

Promoting Collaboration, Media Services and Professionalization.

KPIs

  • From January 2027, support 100% diocesan commissions with media coverage.
  • By December 2028, cover 80% diocesan events (live/recorded).
  • By December 2028, generate at least 30 paid media services/year (schools, events).
  • By December 2028, build 1 professional diocesan media unit.

ACTIVITY PLAN MATRIX (2026-2028)

#1Diocese

Forming diocesan media team through Identifying 8–10 members (priest, nun, youth, professionals) assign roles (content, video, tech, social media) and responsibilities.

By When?By October 2026
FinanceDiocese
ResponsibleSecretary
MonitoringPastoral Coordinator
#2Deanery

Forming Deanery media team with deanery members. Total - 5 teams (4 members each = 20 total) and conducting 1day orientation on roles & mission.

By When?In July-Sept 2026
FinanceDeanery
ResponsibleSecretary
MonitoringPastoral Coordinator
#3Diocese

Training 10 media team members for 1-day in media on production, editing, and streaming.

By When?From January 2027, Annually
FinanceDiocese
ResponsibleSecretary
MonitoringPastoral Coordinator
#4Diocese

Conducting Basic media training program. 1-day training (30 participants) on photography, video, editing, live streaming, social media evangelization.

By When?From Oct 2026, 2nd week
FinanceDiocese
ResponsibleSecretary
MonitoringPastoral Coordinator
#5Diocese

Developing and Launching St. Carlo Acutis Media app with content (Daily Gospel & reflections, Parish announcements, Youth & migrant updates, Live streaming (Mass/events) Job / service links (integration later), Event calendar + parish communication system.

By When?From Feb 2027, Twice a year
FinanceDiocese
ResponsibleCoordinator
MonitoringSecretary
#6Diocese

Creating contents for media evangelization. Including Daily Gospel, saints' lives, youth content; 365 posts/year + 52 weekly reflections.

By When?From July 2026 onwards
FinanceDiocese
ResponsibleCoordinator
MonitoringSecretary
#7Diocese/Deanery

Covering live stream and event coverage on major diocesan events (minimum 20/year) + parish events gradually.

By When?From July 2026 onwards
FinanceDiocese
ResponsibleDean/Coordinator
MonitoringSecretary
#8Diocese

Conducting advanced media training. annual 1-day training (25 participants) on branding, storytelling and media ethics.

By When?From August 2027, 2nd week of month
FinanceDiocese
ResponsibleSecretary
MonitoringPastoral Coordinator
#9Diocese/Deanery

Providing media support to other commissions. (Youth, Proclamation Family, Migrant, Health etc.- produce minimum 2 contents).

By When?From July 2026, Monthly
FinanceDiocese/Deanery
ResponsibleDean/Coordinator
MonitoringPastoral Coordinator
#10Diocese/Deanery

Building professional media services team to offer paid services (schools, events) through video, photography, live streaming. Target: 5 in 2027/ 10 in assignments/year by 2028.

By When?From Jan 2027 onwards
FinanceSelf-sustained
ResponsibleCoordinator
MonitoringPastoral Coordinator
#11Diocese

Conducting Media evaluation and media performance recognition annually, which includes Annual review of platforms (FB, YouTube, App usage, reach) with Diocesan Media Team. Measuring engagement, growth, and quality. Awarding the Best Media Performers.

By When?From April 2027, 2nd week of month
FinanceDiocese
ResponsibleSecretary
MonitoringPastoral Coordinator
#12Parish/Deanery/Diocese

Celebrating 'World Communication Day'

By When?From 2027, May 17, Annually
FinanceParish/Deanery/Diocese
ResponsibleCoordinator
MonitoringPastoral Coordinator
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